Who We Are
We Partner with Vertical Software Companies that Customers Love
We partner with domain experts who are disrupting late adopting industries with modern vertical SaaS solutions that customers love. We are people first investors, passionate about supporting vertical SaaS companies through their growth journey.
Investment Criteria
- Mission critical VSaaS platform with exceptional customer love
- Deep vertical-specific features & workflows
- Strong product-market-fit demonstrated by high NPS & product utilization
- Proven history of high velocity new feature delivery
- Emerging market leadership position with competitive moats
- Greenfield opportunity or replacement market with legacy competitors
- Tailwinds driving growth for vertical
- Catalyst for accelerated vertical SaaS platform adoption
- Domain experts who are customer obsessed
- Deep domain knowledge of target market
- Strong culture focused on putting people first
- $3-20M ARR with +25% annual growth
- Bootstrapped or capital efficient with <$15M capital raised
- Strong unit economics with +65% gross margin profile
- +85% gross retention
- +100% net retention
- $5-30M initial equity investments
- Use of funds for growth capital and/or shareholder liquidity
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